AwardWallet increase in subscription price

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I have been an AwardWallet Plus subscriber for over a decade. Just received this email:

We are writing to let you know that the price of AwardWallet Plus will be increasing to $49.99 per year on December 18, 2024.

We are truly grateful for your support over the years. As one of our very early customers, we’ve kept your subscription cost at $10 per year—even as the price of AwardWallet Plus increased for new subscribers. Unfortunately, we won’t be able to offer this discount going forward.

This change helps us ensure the security and reliability of the product we all love and allows us to invest in improvements and exciting new features. Rest assured that you won't be paying more for just the same product—we think you're going to enjoy what's coming.

I still find this a useful tool to keep track of the points in my various accounts, but to be honest I get much less use from it now compared to 5-10 years ago because I've had to disable automatic login with many of my accounts. I've done this after AwardWallet login attempts caused me to get locked out of a couple of my FF accounts. Some airlines, including United, have also blocked AwardWallet from accessing account details.

I think I'll let my paid membership lapse when it comes up for renewal.
 
Got the same email the other day.

I didn’t see any long term member offer from this just a jump inline with everyone else.

I will it lapse and if the new features are good then go premium again.
 
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