I thought we'd been sent another VOC survey but it turns out it was a Woolworths online survey. They were looking at info on what we liked about online shopping and what we didn't like. They wanted to know what was preventing us from doing online shopping and what incentives would lead us to try online shopping again.
I did the survey even though I knew I would never use the reward offered in the survey. The reward was $20 off a $120 shop. I never spend that much in an online shop and rarely spend that much in a week at Woolworths. I wanted to give them feedback on the type of Woolworths online targeted offers that they send out. I said they needed to be more competitive and suited to the particular customers usual spending level. I also complained about issues with the new online website and how it had been much easier to place orders with the old website.
I don't know whether this will result in better targeted offers from Woolworths online but I figured I'd give it a go anyway. I'm happy with the targeted offers from Woolworths rewards so far so I don't really need the online only offers at the moment.
