Giant AMEX banner at SYD T1, P7 building

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daft009

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Anyone seen the new-ish AMEX banner at T1 SYD recently?
I saw it last Friday but too slow/late to take a pic :(

It was on the side of the P7 car park again, Sydney Airport sports largest building wrap in Australia as shown here.

Was an ad for their points program pretty much, something along the lines "i wish I'd ordered another toaster colour said no one ever" or similar.

quite clever I thought :)
 
Yes, we have one here in Melbourne heading to the South-East suburbs on Kingsway (prior to our Eastlink TOLL entrance). With the exact same slogan.
 
I've noticed a lot more advertising for AmEx in general over the last few months. Particularly on public transport and in shopping malls.
 
Yes I've noticed also. Especially the AMEX Explorer card, albeit that was prior to the one discussed above.
 
I see a lot of ads for the Explorer on public transport but have noticed that in Westfields (which are hard to escape in Sydney) there seems to be more for the rewards program in general and for the Platinum Charge card. Although it might depend on which Westfield you go to...
 
Yes, AMEX Explorer all over PT bus stops, tram stops etc. Pushing hard on the travel credit while waiting for your bus, tram etc.

Yet to see one for PCC though!
 
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