Hotels.com - Five Star Program

[Mal]

Hotels.com have launched a loyalty program (In addition to "Welcome Rewards") in Australia and selected other markets based on how many nights you book per year through their portal:

FIVESTAR Terms & Conditions

Two levels:

FIVESTAR - (Requires 10-24 nights per year booked) and
FIVESTAR PLUS - (25+ nights per year booked).


Apart from early access to sales (for FIVESTAR PLUS only), a special phone number to call for bookings/any issues with booking and some other intangible benefits - doesn't look like anything special.

But, you never know what they might pull out of the hat.

 

[koonyaflyer]

Have to agree with you. Got the email and truly wondered what the benefit is. I book online, I never call them ....and rarely book their sales.
They aren't offering me yet another piece of plastic for my wallet....a blessing It's too full!