InterContinental Hotel Group pulls out of Velocity

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jazzamcc

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Found this on velocity's website. didn't last long!! Wonder what hotel group they can get to join. Accor perhaps??? Every hotel group seems to reward QF Frequent flyers.

InterContinental Hotel Group Partner Promotion Ends 31 August 2006

Velocity's partner promotion with the InterContinental Hotel Group is coming to an end.
All points earned during this promotion (1 April to 31 August 2006) will be credited to your Velocity account by the end of September 2006. To make sure you don't miss out on earning points, and to minimise delays, make sure your Velocity membership number has been given to the Hotel you are staying with.
Stays at InterContinental Hotel Group Hotels after 31 August 2006 will not earn points, but watch this space as we will be announcing great new promotions in the future.
If you have any questions, feel free to call our Membership Contact Centre.
 
jazzamcc said:
Found this on velocity's website. didn't last long!! Wonder what hotel group they can get to join. Accor perhaps??? Every hotel group seems to reward QF Frequent flyers.
Didn't last long at all. Does this leave them with any hotel group?

Is this also indicative of the issues associated with trying to establish a new frequent flyer program and competing against QF's FFP?
 
That relationship finished very quickly.

JohnK said:
Is this also indicative of the issues associated with trying to establish a new frequent flyer program and competing against QF's FFP?

It would be difficult to compete against QFF when providing similar benefits. They need to provide something new and exciting that QFF don't currently offer. I would suggest forgetting hotels and focusing on something like entertainment - free movie tickets, music, etc.

As far as actually earning points, maybe if/when Sir RB regains control, he can reward anyone who spends their hard-earned dollars anywhere within the Virgin empire.
 
From my point of view, this is not such a big deal. Almost all of my travel is for business, and I always choose a hotel based on location, facilities, tariff, etc. If my stay earns some FF points then it's a bonus but it has no bearing on whether I stay there or not. I suspect that only hard-core FF point collectors select a hotel based on earning FF points.

I like the idea of other benefits such as tickets to shows or sporting events. When Qantas made soccer tickets available earlier this year I took them and really enjoyed it.
 
odoherty said:
Not really a surprise. I wonder how long until Emirates pulls the plug.

Do please expand - am interested to hear why its not a surprise!!? And why would Emirates want to pull the plug? Who knows the reasons why the relationship ended - maybe Velocity decided they wouldn't be treated the same as other IHG rewards partners?

There's more to this than meets the eye methinks.... and if another hotel group is launched by Velocity soon, it might just prove a point.
 
BobD said:
Do please expand - am interested to hear why its not a surprise!!? And why would Emirates want to pull the plug? Who knows the reasons why the relationship ended - maybe Velocity decided they wouldn't be treated the same as other IHG rewards partners?

There's more to this than meets the eye methinks.... and if another hotel group is launched by Velocity soon, it might just prove a point.

There does appear to be more to this that meets the eye. It seemed to have gone from earn velocity points anywhere in the world, to earn velocity points at our Australian properties, to it was only a promotional offer.
 
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oz_mark said:
There does appear to be more to this that meets the eye. It seemed to have gone from earn velocity points anywhere in the world, to earn velocity points at our Australian properties, to it was only a promotional offer.

I read that the Intercon group signed up on the back of DJ was going to try and attract more business flyers that would therfore flow through to them and it appears this has not happened...?
 
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