RE: Joyce's Qantas is off course

[wandering_fred]

Joyce's Qantas is off course

Some one in Perth is feeling unloved by Qantas management

From the article, discussing the recent failure of the venture with MH

...
But all is not lost. There is a way out for Joyce, a way to salvage something from the wreckage. Rather than partner an Asian carrier, perhaps the diminutive Irishman could convince the board to go it alone and establish its own premium international carrier.

And a brand? Why not call it Qantas?

...

Happy wandering

Fred
​

 

[11sjw]

And a brand? Why not call it Qantas?

​

Trouble with that brand, for him, is he can't get the unions out.

 

[JohnK]

And a brand? Why not call it Qantas?

Too hard for him to manage. It was much easier running Jetstar and that is where he should have stayed....

 

[marks]

I love the quotes about Borghetti going to Virgin and winning as well.
When you make a decision to keep old tired inefficient planes too long, and focus an airline around celebrities not customer service culture it is only a matter of time. Now we have less QF metal goings to fewer destinations.

As a side note, I travelled CX SIN-BKK-SIN last week and noticed the slogan "Cathay, its people make an airline". How many OW carriers could use that slogan. Not QF, BA or AA really.

Cheers.

 

[drron]

I love the quotes about Borghetti going to Virgin and winning as well.
When you make a decision to keep old tired inefficient planes too long, and focus an airline around celebrities not customer service culture it is only a matter of time. Now we have less QF metal goings to fewer destinations.

As a side note, I travelled CX SIN-BKK-SIN last week and noticed the slogan "Cathay, its people make an airline". How many OW carriers could use that slogan. Not QF, BA or AA really.

Cheers.

If you fly AA a bit,listen to their PA and read the inflight magazine you will often see or hear a form of this,
When i send a complimentary email re an AA staff member the reply always mentions how their staff are AAs greatest asset.

 

[docjames]

If you fly AA a bit,listen to their PA and read the inflight magazine you will often see or hear a form of this,
When i send a complimentary email re an AA staff member the reply always mentions how their staff are AAs greatest asset.

As always with AA, it's really two airlines. One that works the front half of the aircraft, and the other the back half.

One guess where the top half of staff work?

 

[ozbeachbabe]

I love the quotes about Borghetti going to Virgin and winning as well. When you make a decision to keep old tired inefficient planes too long, and focus an airline around celebrities not customer service culture it is only a matter of time. Now we have less QF metal goings to fewer destinations.Cheers.

The decision to retain an aircraft type rests with the CEO & Board. Borghetti was never CEO of QF although some would argue he should have been. It was Geoff Dixon who was offered the 777's but declined them in favour of hanging on to the 747's.

 

[marks]

Totally agree. But I wasn't saying it was Borghetti's call.
It seems the successful airlines at the moment took the call to upgrade to aircraft with a seat/mile cost advantage and it is paying dividends for them now.

 

[Paddy55]

If QFi keeps being "enhanced" they'll be able to rename the Qantas brand "TAA" :shock:.... that would be a step forward wouldn't it?

 

[harvyk]

AJ's "direction" maybe he'll now focus on running an little airline called Qantas, you might have heard of it...He seemed to have some grand plans, on how they where effectively going to kill off the business in favour of a thousand other ventures. Now that those idea's have been shot down in flames he might actually become the CEO of QF again, and start doing what is right for the airline... That'll be a novelty.

 

[docjames]

I still think they shouldbe able to fill daily 787s or 330s at good fares from PER,ADL,BNE to SIN, HKG, BKK initially, then expanding to other asian cities (BOM, KUL since MH is entering OW, hello china - there's how many cities with > 10m population catchments?) and 787s from SYD/MEL to smaller cities to supplement the 380s to SIN/HKG.

Perhaps they should try getting their product to a standard that people will pay the premium for, and at the frequency that people require. Of course, AJ has decided to send the first 787s to JQ - and wonders why people wont fly QF when they offer 767s (or were offering prior to withdrawal) and they actively promote the Y+ service then dont have it fitted to any of their A330s.

Direct service, decent product at reasonable prices has worked for the ME carriers, and works for QF Domestically, so why should QFi be any different? They seem to want to have indirect service, lousy product (in many cases - A380 excepted) and exhorbitant prices and wonder why no-one wants to fly them.

/rant over/

 

[amaroo]

Not that fussed that QF killed off the 747 to BKK.....the real big problem is that BA did the same thing.

Getting award seats in F or J on BA to BKK was 1000% easily than mission impossible with QF - when you were successful in securing a J seat on QF it was a dud slope one anyway.

Looks like we'll be doing many more trips on CX via HGK for our yearly BKK fix.