Something like this should have been written up in Choice Magazine...
"$18,400 to earn a $100 shopping voucher. In 2008, the average spend required to gain the same reward was $16,700 and in 2003 it was just $12,400."
Okay so in 2008 $16700 at 3% inflation is about $18400 today.... No big deal
Those that redeem credit cards points for voucher earn less than 1% good luck to them, international J is about a 4.5% return on $1 spent and if you get 1.5 points per $1 it's 6.75% return
I am happy with that and given that SQ has reduced the number of points needed for a J redemption I am even happier
However, a Platinum card is not what is used to be, Amex taking away travel insurance (well it's more restrictive) and then all the banks pumping out platinum cards.....