what entertained me in Podcast 102 with MRS
Speed to Upgrade - airlines seem to forget there are frequent flyers.... the subscriptions model reminds me of Gym subs - instant gratification that I've signed up to "do the right thing" instant adrenalin hit 2 get fit, but inevitably pay the cash month after month and don't actually go - talk about improved margins.
the Analytics of Loyalty - its nice to look back the decade as MRS mentioned so he is a ppowerpoint done by QF at the time
https://www.actuaries.asn.au/Library/Events/FSF/2012/AnalyticsOfLoyalty3BChandlerTubman.pdf
Slide 17 of Sydney (we could say their affluent spenders live above the "latte lline")
in the recent 2023 update, they talked a lot about the high affluence clients
slides 7-11, 21 & 29
so who are these?
so if one were to overlay the various maps of Sydney on the QF map on slide 17, one might see where the QF spenders reside and their attributes
Income Capacity
higher income as further through long careers
Interactive Choropleth map in Python using Folium higher taxable incomes (particularly via business or investment income (franking credits)
Low outlays on Dependants and Housing
Number dependants supported on the tax income is low as 'adult' children have "moved on"
Home Ownership is strong (and rent affordability is low as much because of lower availability and the volume of unoccupied dwellings)
Unoccupied Dwllgs Pct 2016 Sydney - MapMakers Australia ) means low outlays on home loans
Property prices inflated due to fair density & very stable volume of housing within these localities (NIMBYism)
Cash is spent on (Luxury) Car Ownership
who pays the airfares?
well, there's clearly capacity to pay from private income but it definitely helps if the "business" in which one is self-employed or employed is funding the cost of travel (especially if Flex Y fares)
Qantas isn't the only one charging premium prices
very stable number of businesses within the high tax income locations means businesses are "profitable"
February 2023. Latest updates from June 2022 data release added to the end of this post! Because of the impact of pandemic measures on the economy, we have posted the business counts for Lockdown Year 2021 separately. The following maps show the mixed fortunes of the Greater Sydney region, on an...
mapmakers.com.au
New data gathered by tradie jobs website ServiceSeeking.com.au reveals prices can vary significantly depending on your postcode. Living in some suburbs can drive up the cost of hiring a tradie. ...
www.urban.com.au