k_sheep
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Not the sale expired but the advertisement expired, because there was no sale on Boxing Day. As mentioned above, on Boxing Day, 15 minutes after receiving the email from jetstar.com, (midday,) I virtually checked every day in May and June 2011 and found no $599 to BKK, as advertised in the email.
I know with many of the D7/AK sales I have booked within 10sec of them going live in order to be successful. There's a chance no specials were loaded, but there's also a chance that they were gone before 15mins.