Sorry to dig up a super-old thread.
If you read the Financial Services Guide (FSG) for FF programs, they will normally disclose how much they pay for points.
EG: Velocity: $0.0180 (Australian dollars) plus GST per point
$10,000 earns: 5000 points
$10,000 costs card issuer: $90
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www mastercard com au/merchant/getting_started/interchange_rates.html
Interchange fees between 2.2% - 0.33% Let's assume FF programs are 'Consumer Premium' @ 1.04%
Available for all Consumer Platinum transactions, other than for Charities, Strategic Merchants, PayPass, Government & Utilities, Petroleum, Education and Learning, Recurring Payments, QPS, SecureCode Merchant and Full UCAF rates.'
Card issuer earns: $104
Profit: $14
www visa com au/aboutvisa/interchange/interchange.shtml
Visa Card Issuers earn between 1.65 - 1.87
Card Issuer earns: (lets assume in the middle 1.76%) $176
Profit: $86
Almost no merchant account these days is a flat MSF (Merchant Service Fee) they all have additional penalties for premium cards and what-not. So it is very safe to assume that a FF program with a Mastercard Card could make (based on my assumptions) $14 on a $10,000 transaction. Wether self generated or otherwise is inconsequential. A visa card would make $86 (based on my assumptions) on a $10,000 transaction.
If you swiped your card through a merchant facility, as a card present sale (enter your pin) nobody will threaten anything. You are paying the profit to the issuer through interchange fees (between $104 - $176 based on my assumptions).
This means each point is costing you $0.028 (based on the median of $140). Which is 1c more than the wholesale rate of the acquirer. After you add your MSF of say 0.6%, thats another $60. So $140 to the issuer, $60 to your merchant provider thats $200 for 10,000$ (5,000 points on virgin) your 'ALL IN' price is 0.04 per point. $0.018 to virgin, $0.01 to card issuer, $0.012 to your merchant provider. You will not get cheaper points! (If you do, please tell me how!!)
Additionally, you MAY qualify for reduced MSF based on your increased monthly transactions with your new points generating scheme!!!
PLEASE NOTE: You should check your Terms and Conditions of your relevant card to make sure you are within the rules to do this. Velocity Global Wallet appears to be fine to run this scheme.
At the end of the day there is no difference if you charge your own merchant facility or make actual spends, the acquirer still makes the same money. The FF card issuers are in it for profit, and I can assure you they don't magically 'lose' money if you charge it through your own facility.
Don't even stress about having to show invoices, proof of payments or anything like this. You are a private company, you don't have to prove anything to anyone without a court order.
A good starting point is to set up a weekly bpay to your card for lets say $5000
Once a week, charge $2403.39
Once a week, charge $2596.60
Change it up a bit. Don't use round numbers.
Thats 2500 points a week, about 10,000 a month. Cost to your business (tax deductable) up to $352 (@176 per 10,000$).
If your FF issuer calls with an issue: "Hey, I normally charge it on my xx_ card, but if you don't want my spend thats fine with me"
If your merchant calls with an issue: "These are CHIP and PIN transactions. These are the safest of all right?"
Conclusion:
This is a great way to earn points. However, remember that if you suddenly earn 1,000,000 points in a month the dreaded "we can terminate your account at any time without reason" clause may come in. So be smart.
Don't ever run these transactions as CARD NOT PRESENT. You will trigger alarms, bells, sirens, whistles and may even increase your MSF due to the higher 'risk' of your facility.
TL;DR:
Merchants pay a fee to card issuers called 'interchange'. This covers all the cost of FF points bought by issuers from the relevant FF program.
There is no difference between you charging your own card or going through a merchant to earn points, the issuer always makes money.
In fact, the issuer makes the SAME money regardless of the merchant facility you charge through.
* Normally the MSF is the profit to the merchant facilities bank. Interchange fees are normally charged over this fee or partially on top of this fee.
** Further reading, interchange fees:
"4. This Standard refers to wholesale fees, known as ‘interchange’ fees, which are payable by an acquirer, directly or
indirectly, to an issuer in relation to credit card transactions in a Scheme. "
www rba gov au/payments-system/legal-framework/standards/interchg-card-schemes.pdf