Everyday Rewards Targeted Offers

[JohnK]

I've received offer of 7700 bonus points for $80 spend x 4 weeks.

I wasn't able to commence the first week of this offer as we were overseas and dad in hospital. Card has not been used since.

Woolworths thought they'd increase the offer to 8000 bonus points but with a spend of $100/week for 4 weeks. Seriously?

With all this data they store how can they be so far out of touch with their members shopping habits?

 

[Mr_Orange]

Damn - only got some 2x offers today

Same, after the 3x points last week.

 

[rainbowgirl]

I wasn't able to commence the first week of this offer as we were overseas and dad in hospital. Card has not been used since.

Woolworths thought they'd increase the offer to 8000 bonus points but with a spend of $100/week for 4 weeks. Seriously?

With all this data they store how can they be so far out of touch with their members shopping habits?

Seems to be a pattern with most of the current offers. Generosity has gone out the window. No incentive left.

 

[ellen10]

$150 for 4 weeks for 12K.Even if we weren't going away it wasn't happening.

I also got this offer after not really using my card for the last 8 weeks, only a couple of spends of roughly $20. So definitely not taking this one up. I was surprised in the large amount required to be spent.

 

[Dr Ralph]

$50 per week for 4 weeks for 5000 points. Not good enough Woolies!

 

[JohnK]

Seems to be a pattern with most of the current offers. Generosity has gone out the window. No incentive left.

Poor marketing and they have been in a littke since the shopping bag ban recently.

No need to be generous. Offer stretch targets when someone has been meeting their spend targets.

Flybuys and Woolworths must be sharing loyalty staff.

 

[burmans]

I wasn't able to commence the first week of this offer as we were overseas and dad in hospital. Card has not been used since.

Woolworths thought they'd increase the offer to 8000 bonus points but with a spend of $100/week for 4 weeks. Seriously?

With all this data they store how can they be so far out of touch with their members shopping habits?

The whole point of marketing was never to reward you for something you would have done anyway, its to try and tempt you to do something you wouldn't normally do.

 

[rainbowgirl]

The whole point of marketing was never to reward you for something you would have done anyway, its to try and tempt you to do something you wouldn't normally do.

Yes we know that, but usually we are clever enough with our strategies that we trick the marketing team into offering us something that we can easily do and take the reward anyway. For some reason these strategies aren't working for many of us at the moment.

 

[JohnK]

The whole point of marketing was never to reward you for something you would have done anyway, its to try and tempt you to do something you wouldn't normally do.

Yes I am aware. If I didn't take up the offer at $80/week it is really to stupid to increase the offer to $100/week right? That is really stupid marketing.

 

[burmans]

Yes I am aware. If I didn't take up the offer at $80/week it is really to stupid to increase the offer to $100/week right? That is really stupid marketing.

They would have the data but I'd suggest that some people would take up a higher offer for higher points. It may be an individual thing but some people undoubtedly do get sucked in by advertising, if they didn't there wouldn't be an industry (given its one that essentially adds zero value). From a rational point of view I find it hard to believe people are fooled by marketing too, but the evidence suggests they clearly are.

 

[kelvedon]

I got the $150 x 4 = 12k too. I’m never going to reach that. What’s the best strategy, to click “activate my offer” and subsequently not achieve it, or ignore it completely, which could show that I’m either uninterested, or didn’t see the offer in the first place ?

 

[11sjw]

Just received a "Spend $160 online for two weeks and receive a $30 voucher" in this morning's email.

 

[Points Pirate]

I got the $150 x 4 = 12k too. I’m never going to reach that. What’s the best strategy, to click “activate my offer” and subsequently not achieve it, or ignore it completely, which could show that I’m either uninterested, or didn’t see the offer in the first place ?

I am curious about this too - what impact (if any) the 'activate' step has in the system at an individual level. I bet it gets crunched at a higher level to measure email marketing engagement stats, etc.

 

[Dr Ralph]

I got the $150 x 4 = 12k too. I’m never going to reach that. What’s the best strategy, to click “activate my offer” and subsequently not achieve it, or ignore it completely, which could show that I’m either uninterested, or didn’t see the offer in the first place ?

Yes.

In the past there has sometimes been another option - something like 'don't like this offer?'

 

[JohnK]

Wife, mum and brother received 2x points this week.

To put into perspective that's an extra 50 cents for every $100 spend.

 

[Deleted member]

I haven’t been to this thread for a while , but I have come to the conclusion that I’m better off NOT succumbing to the offers, do my shop mad normal, get rid of my woollies card and just butt a case of wine each month and score way more FF points.
But that’s just me.

 

[nickfromeastryde]

I haven’t been to this thread for a while , but I have come to the conclusion that I’m better off NOT succumbing to the offers, do my shop mad normal, get rid of my woollies card and just butt a case of wine each month and score way more FF points.
But that’s just me.

Probably easier but some of us just can’t help ourselves. Additionally, why not do both!!!

 

[rainbowgirl]

I finished a 4 week offer today and the points were added at the end of the transaction. I'm hoping a good offer will come in next Sunday otherwise I'll just be using up the Woolworths dollars I have stored on various family member cards.

 

[chrispy3276]

250 points for any Abbott's Village Bakery Range. Redeemable a maximum 5 times from 5 - 11 September.
2,000 points for $40+ of wine at BWS in a single transaction from 6 - 16 September.

 

[SydneySwan]

One of the cygnets got this;

300 POINTS THIS WEEK! When you buy any New Macro soup range 310g* by Tuesday 11 September.

Mrs Sydneyswan got the same offer but for 400 points!

Both can use the offer 5 times.

No offers for me of course.