JQ should get the 767's.

[concorde71]

And that was with an air tube head set! :shock:

I got into soooooooo much trouble as a kid with one of those air headsets..... Told my brother to listen to the music, once he plugged in, I blew as hard as I could, nearly blew his eardrums out.

 

[mannej]

I don't know the specifics, but I would imagine the operating costs between the 2 different aircraft would prohibit JQ ever seeing the 767.

It is interesting how people talk about (in)consistency amongst the QF domestic hard product. DJ isn't exactly immune from that either. What I think is killing (or seems to be) QF the delay from the 787, but the lack of contingency.

• The 734's (I like them), but I can see how people would feel aggrieved to be in "J" on one of these.
• It looks like the new 738's are on the right path, however will the older ones be retrofitted?
• The 767's suffer from the same problem as EBJ did. I do not know if QF have left it to late to refit the 767's, but perhaps with a bit of foresight, this could have been part of the compensation offered by Boeing over the 787 delays
• The A330's. Why oh why did they play with the J seating? 2-2-2 with the Milennium seemed to be appropriate.

I think the A330 probably is a good fit for JQ. I also understand that it may not be possible to offer the same offerings on a 737 compared to 767/330/747.

I don't think the current two A330's that DJ have are the end for QF as others have stated. No one seems to answer the question about what the back of the bus is like. Having flown in one of them, I believe that it is as good as the 743 product. The real game starts when they get their brand new A330's.

Not a simple one is it?

 

[docjames]

• The A330's. Why oh why did they play with the J seating? 2-2-2 with the Milennium seemed to be appropriate.

Because they have a LCC-bred CEO and he sees the extra revenue from 6 extra seats without seeing the cost to brand equity/value/image (choose an applicable word).

A LCC has very little brand equity to lose - JQ being 2/3/2 doesnt matter because people on JQ are (mostly) shopping on price. Pax on QF used to shop on brand value as part of the equation. QF are now teaching them price is more important, at the cost of their own revenue. I suppose that doesnt matter if your costs are low enough, but as is obvious, the CEO is having great trouble driving the costs out of QF mainline. A preferable strategy would be to make the brand/experience sufficient to warrant pax paying extra to fly on QF.

 

[harvyk]

Pax on QF used to shop on brand value as part of the equation. QF are now teaching them price is more important, at the cost of their own revenue. I suppose that doesnt matter if your costs are low enough, but as is obvious, the CEO is having great trouble driving the costs out of QF mainline.

I think Qantas is a classic case of the following...

Why Customer Service Is So Freakin' Lousy | BNET

 

[ChrisCunard]

Any word on when the A332's with 2-3-2 will get the "REAL" 2-2-2 upgrade? The Business Cabin on those 332's really does let the side down, with or without a "workspace" - it's like DJ's old PE....

 

[docjames]

I think Qantas is a classic case of the following...

Why Customer Service Is So Freakin' Lousy | BNET

Agree (essentially what I was trying to say!)

• Price Shoppers. These shoppers’ primary concern is the cost of goods. They are typically middle to lower middle class, blue collar folks who have tight budgets, so they shop at discount big box stores like Wal-Mart.
• Luxury Shoppers. On the other extreme, there are “luxury” shoppers who have money regardless of the economic conditions. They summer in the Hamptons, and they buy luxury all the way in both goods and services. The recession doesn’t affect them any more than a stiff breeze. They’ll always buy what they want, when they want.
• Value Shoppers. In the middle is the “value” shopper, who is typically middle to upper middle class, and they don’t mind paying a few extra dollars for extra service and better quality.

Qantas are converting Value shoppers towards price shoppers.


I happen to think also that they're also losing their luxury shoppers (domestically), albeit not quite as quickly.

Internationally, they've lost more of those luxury shoppers too, and will lose even more once F is no longer on major routes other than LHR/LAX.

 

[NM]

Operating cost includes a lot of things - fuel, maintenance, crewing etc. Its not as easy as just saying 767 has higher operating cost than A330. Its complicated by things like crew contracts that JQ negotiated with the introduction of A330 type. If they move 767 to JQ, the existing QF crews will also need to be transitioned to JQ and they will not be interested in a pay cut to JQ pilot rates. It would get very complicated.

Then there is the capital/leasing costs. The 767s are owned by QF and well depreciated. So the capital/leasing costs are very low. But the A330 (and soon 787) will have much higher finance costs.

 

[ChrisCunard]

This is pretty telling (back from 2009) - the QF annual report - background is Jetstar-centric and Jetstar comes before Qantas in the report options...

Qantas Annual Report 2009