The crux of this problem for many QF FF is that for many years we have remained loyal to Qantas, used their services and often foregone cheaper fares offered by budget carriers to get QF FF points to use one day for that "big trip".
The offer of status credits does not really enter into the equation for me as I do not fly often enough to retain them year after year, even though I may take one long haul flight at least once a year and about 4 to 6 domestic flights using qantas or affiliates like Qantas Link.
I have accumulated 100 of ks worth points from flights, services and yes, my AMEX Card, Everyday Rewards and some other loyalty cards.
Now when after about 6 or 7 years of not using my points, not only do I feel that they have become de-valued, I am getting my brain in a knot trying to find a Business Class seat (bed) on a SYD/LHR one way using my points for a flight in the latter part of 2014.
I accept that the are people with the smarts to book 353 days to, but I have no idea of what I can do almost 1 year out.
This thread is concerned with flights to the US, but I think to European destinations, they could even be harder to find as I am now discovering.
I like the idea of going via Dubai, but that seems impossible to me, HKG, and Japan perhaps.?
Paying Qantas to use the services of Reservations staff while may not cost much, I think that they will they still charge me even if they can't find a seat.
Oh and by the way, I am going to pay full fare for a business class seat for my partner on the same flight that I hope to find using my FF points for a Classic Award or Any Seat.
Once I burn my points, I am looking at another carrier to join their FF Programme like CX Asia Miles and Marco Polo.
As a slightly side issue, I found that Cathay Pacific allow free corporate membership of their Marco Polo Club if you have a US address, but not an Australian address.
I wonder why.??
Many on line enquiries relating to travel appear to be rejected if you are using an Australian ISP when it comes to travel.... Another barrier to free trade perhaps ?