From some of the questions I thought it more likely QF disappears and JQ (with the ability to obtain additional extras you purchase - such as an empty neighbouring seat, full meal and drinks etc??) would replace it. But the survey was pretty wide-ranging so (hopefully) I'm reading too much into it.
I too, have participated in the same QF Trans- Tasman survey today & that was one of the possibilities I drew from the survey, as one Question in the survey related to " Gives us your thoughts on what you think if we replace Qantas services on Trans Tasman routes" ( note : Those were my words not the exact words of the question
( and for the record I certainly did explain my disappointment should The mainline Qantas brand be replaced Trans Tasman)
No doubt, QF are also closing looking at the Air New Zealand pricing model with their various " Add-on's" onto their various ticket bundles from their basic price bundle to their all inclusive " The Works" bundle.
Certainly this Survey commissioned by QF is certainly one of the more detailed surveys I've undertaken & appears to be very similar to market research undertaken by the likes of multinational food manufacturers when they are looking at changing their packaging or launching a new product line into the market place.
I certainly applaud QF undertaking this type of detailed survey before making changes, as no doubt QF has many options on the table in terms of changing the way they participate on Trans- Tasman routes.
In my eyes, the Trans Tasman market still has plenty of opportunity for QF, particularly with the cost efficiency of the Jet connect subsidiary.
I certainly hope the Mainline Qantas brand expands on Trans Tasman routes, particularly considering the reported successful trial last year of PER > AKL route & the additional flights added onto the SYD > ZQN route for the winter season just passed.
As the Kiwi economy is going "gang -busters" at present & with our Aussie Dollar at a low against the Kiwi Dollar.... No doubt a few more kiwi's are happy to cross the ditch for some retail therapy in our big cities, particularly MEL & SYD.
Is this another Target Market that QF could look towards I ask ?