Fair enough. But Ron probably expects decent recompense for all the dung filled cowhorns he has to bury under the moonlight, amongst the other labour intensive biodynamic tasks. And it seems people are willing to pay. Yes, if there's a particular wine you want & you think it's worth the RRP, then that's what you do. If you mean Peterson's of the Hunter, then yes I pay the RRP, ditto Scarborough for The Obsessive (white label) Chardonnay. I wouldn't have thought Wendouree & Rockford are at the modest end of RRP spectrum either.I pay RRP often. Wendourie, Rockford, Sami-Odi, Standish, Wild Duck Creek estate, Thomas Allen, Petersons, Piggs Peake etc none have ridiculous RRPs like Mavericks although some could.