Who gets AIR Magazine?

[beardoc]

It's been mentioned in another thread, which I thought I'd split out into another thread, that it seems inconsistent who does and who doesn't get "Air" Magazine, the magazine for the top 1% of QANTAS FF members. I just assumed that it was anyone that was WP, but in this thread, a number of WP members don't seem to get it. So does being WP not give you access to Air? Is it some other criteria?

 

[straitman]

beardoc,

I don't know the answer other than to say that prior to dropping from WP to SG I did not get the magazine.

Maybe the question should be more along the lines of 'Who on this forum get the AIR magazine :?:'

 

[samh004]

I have the answer.

Click here.

To summarise, 15,000 Chairmans Lounge Members & 25,000 top echelon Platinum Frequent Flyers.

 

[moa999]

Not on the original list - but given I got WP comped on 120 SCs last yr no surprise.

Over 2200 SCs so far this yr so will expect to get a copy soon.
Not sure about the other criteria!

 

[straitman]

Not on the original list - but given I got WP comped on 120 SCs last yr no surprise.

Over 2200 SCs so far this yr so will expect to get a copy soon.
Not sure about the other criteria!

moa999,

From this link, you need quiet a few more before you qualify for the magazine.

 

[Mal]

There are a few threads which chat about Air Magazine and who gets them.

I don't, although I did receive the A380 glossy which is weird.

 

[Myrna]

Hubby gets the magazine - he is a platinum. But, he never reads it - said he does not have time for things like that. I read it, nothing exciting for me so when I finish reading, I chuck it in the bin.

 

[dot]

I got the first issue, but haven't seen either of the two since ...

Perhaps, QF figured that I don't have $1m in the bank as they claim the AIR readers are supposed to have...

 

[beardoc]

I have the answer.

Click here.

To summarise, 15,000 Chairmans Lounge Members & 25,000 top echelon Platinum Frequent Flyers.

Yes, but I believe there might be more than 25,000 Platinums - therefore what's the criteria for being in the top 25,000? Is it a SC threshold or total spend?

 

[Febs]

I get it...though I ended last membership year on a bit under 4,000SC's.

Have received 3 issues so far...not sure if there's a 4th I've missed out on. It's an interesting change from the usual airline magazine (though I love the Qantas in-flight Mag)...not too heavy on the advertising, just some interesting articles.

Cheers,
- Febs.

 

[samh004]

Yes, but I believe there might be more than 25,000 Platinums - therefore what's the criteria for being in the top 25,000? Is it a SC threshold or total spend?

I doubt you'd get an answer unless someone who works for Qantas and has access to the answer turned up. I'd imagine that person wouldn't come here.

I'd put money on them basing it on spend rather than SC's though. Seeing as that's what CL is all about, money, chances are the WP's who get it, do so because they spend a lot. Because they spend a lot, they just so happen to have a lot of SC's too.

As it mentioned, the average AIR target reader has over $1 million in savings and investments and is 18x more likely to have over $2 million in savings and investments.

You don't get to the top 0.4% of the population by spending money I guess, but once you have it, I guess you'd be more likely to?!

At least you know the total distribution though. Assuming they are all Australians that get it, which they wont be, it's 0.001% of the population of Australia. Seems we have a few of that really small number here though.

 

[2muchplastic]

I got the last edition, when I'd hit about 2500 SC about 8 months in to my membership year.

 

[munitalP]

Wow, never been called an echelon before - is that good or bad?

Take the WP out of the equation and just use top 1% of FF's based on total spend then I think the equation works

I personally believe that CL's in private sector should get it, CL's (issued) in government shouldn't. That way the 1% threshold should lower and more WP's would be in the top 1% of FF's - lets face it, government is only spending the private sectors money anyway... :shock:

Mr!

 

[Hawkeye]

My wife & I both receive AIR - I am a LTS, who averages around 3000SC's per year over the last 3-4 years. My wife achieved WP for the first time this year (after being PG for a while), and just squeaked over the mark with 1410 SC's.

Our flying is generally in F, although I fly a reasonable amount of J if someone else is paying. But ... the vast bulk of our F flying is derived from AONE's & ACIR's, so heavily discounted. I also have "Dr" as my title for QFF, so that may be a trigger as well.

A colleague falls just short of PG each year via discount Y travel: BNE-ROK, BNE-MEL, BNE-SYD etc, so many more segments than I do. He does not receive the magazine, and he also has "Dr" as his title.

Maybe they do use flying patterns to establish the magazine demographic.

 

[DTM1]

I get the magazine. I am LTG, with and average of around 2,000 SCs per year for the past 4 years. I also do all my intl travel in J and a lot of domestic travel in J.

I think the process may be less sophisticated then many contemplate. On reading the publisher's blurb, I think it could be read that the "top echelon" of WP is a reference to the WP being the top echelon of QF travellers, rather than a spolit within the category.

I know many have speculated about the number of CLs/WPs in the past, and that the number I hear regularly is 45 - 50 thousand. However, allowing for a bit on spin on the part of the magazine (ie making it sound more exclusive - both to readers and, importantly, to advertisers) and allowing for some error on our part, I think the magazine shoudl in theory, go to most, if not all WPs.

I understand that some do not get it, but I wonder if that's random. when QF first released it, they said it would go to all WPs/CLs - not sure why they would have departed from that.

I could well be wrong, but I sometimes think we give the airlines too much credit for sophistication that might not be there.

I think it is very hard to deduce someone's net asset base base don flyign patterns, particularly when most J travellers are flying on the corporate account.

 

[Grooba]

WP PG here, 6,000 odd SC's in the last 2 1/2 years.

I've been getting it for a while now, it's actually a nice coffee table magizine to have being that it's a little different.

Unfortunatiely I only ever fly Y as that's all the company will authorise (and also all the customer has agreed they will fork out when we charge them back) and only get to fly J when I get bumped up.

 

[DTM1]

WP PG here, 6,000 odd SC's in the last 2 1/2 years.

I've been getting it for a while now, it's actually a nice coffee table magizine to have being that it's a little different.

Unfortunatiely I only ever fly Y as that's all the company will authorise (and also all the customer has agreed they will fork out when we charge them back) and only get to fly J when I get bumped up.

Wow - 6,000 SCs in 2.5 years in Y - not something I would be too excited about....

...but impressive anyway.

I'm assuming you don't spend much time at home....

 

[JohnK]

I got the first issue of AIR but cannot recall if I have received any issues since.

In my opinion no great loss....

 

[Grooba]

Wow - 6,000 SCs in 2.5 years in Y - not something I would be too excited about....

...but impressive anyway.

I'm assuming you don't spend much time at home....

Not as much as Mrs vec would like I can assure you of that!

 

[Durin's Bane]

I receive it, and like some others on here have "Dr" in my title.

Over the last three years I've been earning 2000+ SC's so perhaps that may be one reason.