Well, I hope history judges my comments incorrectly and we do see a Qantas brand still in existence.
Since Alan Joyce has taken over, International market share has dropped around 3 percentage points (only slightly above 18% now), and the share price has dropped over 30% (Virgin has gone up by 30%). Even the international market share of Jetstar is in decline. Customer satisfaction and employee satisfaction is at the lowest points in history. Yields on the domestic market are being squeezed whereas Virgin is advancing.
I am not being ignorant in my assessment of Alan Joyce. You cannot argue with facts.
Very selective point in time...
Allow me another. Since Joyce joined Qantas (Oct 03) - Qantas had declined $3.61 (Oct 03) - $2.32 (28 Nov 08 - made CEO) - $1.14 today
Virgin has declined much much more IPO $2.40 (Dec 03) - $0.32 (Nov08) - $0.43 today
Virgin was at rock bottom in Nov08 post Toll spin-out and frankly close to gone, QAN was still declining from the rejected $5+ takeover bid....
Also the key issues in aviation in the last two years have been in international routes due to fuel price and competition - Qantas has far more exposure to International than Virign..
Lets try a few more over those same time periods
Today Nov08 Oct03
Qantas 1.14 2.32 3.61 (QAN.AU - Yahoo Monthly)
Virgin 0.43 0.32 2.40 (VAH.AU - Yahoo Monthly)
Singapore
10.77 10.38 12.00 (C6U.SI - Yahoo,Monthly)
American 0.50 8.78 13.28 (AAMRQ- Yahoo Monthly)
IAG (BA) 152.6 155.1 208.0 (IAG.L - Yahoo Monthly)
Lufthansa 9.91 10.34 13.65 (LHA.DE - Yahoo Monthly)
Cathay 12.32 7.52 14.85 (0293.HK -Yahoo Monthly)
Delta 9.34 10.98 -bankrupt (DAL)
QF certainly not a top performer, but some far worse (eg AA, Delta)
Results speak for themselves and since Joyce has taken over he has done nothing but drag the Qantas name through the mud, left all staff looking over their shoulder, left shareholders with massive losses and hand fed the brand to the media as fodder, all the time increasing his massive personal wealth.
The little leprechaun will eventually leave the Airline in more of a mess than he himself created to go and live the good life while the Australian traveling public, the workers and the shareholders are left to deal with the mess.
Unfortunately Joyce is left dealing with the mess that certain former CEOs fail to deal with... In good times they took the profits and paid high dividends - whilst totally neglecting fleet investment and getting costs to world standard.
Just focusing on International for a minute - the global aviation game is a ridiculously low margin game - key costs such as aircraft capital, fuel are relatively standard, the only controllable costs are things like airport charges, maintenance, and staff costs.... Australia is world leading (in a bad way for shareholders) on almost all three and also has bad aviation taxation policies (eg fleet depreciation) and a government that has been very willing to give foreign airlines (with far lower cost bases) access rights who have grown at the expense of Qantas.
If all Qantas International staff were paid the same as Garuda, Air NZ or even Jetstar , I suspect Joyce would have a very different attitude... it is hard to have good relations with staff when you have amongst the highest staff costs in the world....
Domestically... even Borghetti (who has much lower staff costs) has stated that it is unsustainable for Virgin staff to have their salaries increased to Qantas levels --- ie he is trying to get this advantage domestically.
Alan may not be doing the best job, but he isn't doing the worst. I dont think Geoff Dixon did any better as all he seemed interested in was trying to sell it off.
At the end of the day people don't like change.. they like the good old days and will do anything to keep outdated work practices in place that they are so used to. And sometimes companies need to restructure to stay competitive. Redundancies have been happening all over the place, nit just at QF.
Agree. The world has changed substantially since the days of a government controlled two airline policy - one has disappeared - the other one is struggling on.
While I think Joyce has an extremely destructive approach to employee moral and makes many questionable decisions about operations that seem to favour Jetstar, a view not helped by his selective quoting of passenger numbers in the past.
Per above... Easier to be positive with employees when you are starting from a postition of lowest cost than highest cost.
Per speech today... since Joyce made CEO - 100+ new aircraft - 50% to QF and 75% by value --- 12 A380s is a massive investment in the unit that faces the highest competition