I got an email from Coles for an Australia Day promotion.
I was hoping for some bonus points on a wide range of meat products. Unfortunately I didn't get what I wanted.
There was an offer for 10x points for some marinated lamb ribs and a 50x points for truss tomatoes.
I've never brought either of these products. I only buy field, gormet or roma tomatoes one or two at a time. The truss ones are too expensive and in a larger quantity than what I would use.
The 50x points works out at a 25% discount which is a fairly good return for a fresh fruit and vegetable promotion. It's very rare for a multi point offer to be worthwhile. I have no idea who else this offer was targeted to. It's possible it's only been sent to people who don't actually use this variety of tomatoes and won't be taken up very often.