Apparently, (heard this on CNN who interviewed a blackbox manufacturer) that the pinging is designed to have maximal amplitude for 30 days. After 30 days the amplitude of the signal reduces but still maintains a interval of one second. Eventually it goes silent. Duration of pining before it goes silent depends to a large extent on temperature of the environment and age of the batteries. Of course it may ping but it is not heard because of "inversion layers " in the water, undersea obstacles such as cliffs, juxtaposition of the ping locater.
As usual journalists are poor at grasping basic sciences and do not try or want to really understand how these things work. The media gives the impression that it just stops pinging after 30 days. The reporting of this event has also been poor and inaccurate.