It seems that anyone can register with the link.
sounds like QF has joined forces/selling points to the on-line survey business... and I guess the points 'prizes' have been sold to the company commissioning the research for a hefty price.
Given they're launching a new digital-focussed market research company, my hypothesis would be that they're trying to build a database of people fitting particular profiles to send future surveys to / sell the information of. Most likely they started by targeting people in certain age brackets.
I'm thinking more down the lines of they're using their existing skills / databases under QF Loyalty to build additional revenue in to the company. If they had sold QF Loyalty, I think this would have been a logical line for them to go down. Will be interesting to watch it evolve and how it performs.
Nah, I got the e-mail at 5.53pm.
I suspect this will be something like eRewards; a lot of time spent for very little in return. Not sure that I'll bother. :-|
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I think you missed a bitt "up to 300 points per survey" ended up as ZERO .
Earn up to 300 points for every completed survey from 1 August 2015.