Perhaps I am missing something - but QFF SUBs are decreasing, exclusion periods are getting longer, earn rates from card spend are falling or having monthly/annual caps introduced, annual fee increases are outpacing inflation, and card surcharges are becoming more commonplace.
From my perspective, it's getting both harder and more expensive to accumulate significant amounts of QFF points compared with any point in the last 10 years - although it is still worthwhile pursuing.
Would love to hear what makes you think it is becoming easier?