Must...Fly!
Senior Member
- Joined
- Jan 12, 2010
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I'd suggest that much of what Qantas has is a direct and indirect result of the government's ownership of the airline prior to the privatisation. Perhaps if AJ started an airline group from nothing in 2001 he would have had some bigger problems to deal with today.
VA failed with regional expansion even with great aircraft, while some of that might be down to going to the wrong places, fact is many of those places simply can't support a big duopoly at reasonable frequencies, and Qantas had first mover advantage - one that it never paid for off its own back. And indeed it uses the position to further strengthen itself by taking advantage of incentives from local councils (e.g. Bendigo). I don't begrudge them this, but let's not pretend it is all because of great entrepreneurial spirit within the airline, or of its CEO.
From a customer perspective, prior to VA's move upmarket to become a full service airline, it became obvious to all that Qantas could not be trusted to provide a respectable service on its aircraft without competition. Who remembers the economy-plus 2-3-2 "business class" on the A330s? That's not to mention what happened to the food...
VA failed with regional expansion even with great aircraft, while some of that might be down to going to the wrong places, fact is many of those places simply can't support a big duopoly at reasonable frequencies, and Qantas had first mover advantage - one that it never paid for off its own back. And indeed it uses the position to further strengthen itself by taking advantage of incentives from local councils (e.g. Bendigo). I don't begrudge them this, but let's not pretend it is all because of great entrepreneurial spirit within the airline, or of its CEO.
From a customer perspective, prior to VA's move upmarket to become a full service airline, it became obvious to all that Qantas could not be trusted to provide a respectable service on its aircraft without competition. Who remembers the economy-plus 2-3-2 "business class" on the A330s? That's not to mention what happened to the food...