How long will QF use DSC promos - Your guess?

tdimdad

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The DSC promos have been around for quite some time. The first time I came across and used them was in 2019 but QF had offered DSC's already on many years before that.

What's your guess, how permanent is this as a sales promo? Or how many years do you think this kind of offering might have left?

I wish they are more or less permanent but those do change. There surely would be inducements for frequent flyers to remain engaged and thev double status / points seems to work for them at the moment.
 
The DSC promos have been around for quite some time. The first time I came across and used them was in 2019 but QF had offered DSC's already on many years before that.

What's your guess, how permanent is this as a sales promo? Or how many years do you think this kind of offering might have left?

I wish they are more or less permanent but those do change. There surely would be inducements for frequent flyers to remain engaged and thev double status / points seems to work for them at the moment.
I suspect for quite a while. They've most certainly studied the effects of DSC and how much it affects their forward bookings.

Whether it remains semi predictable might be a different story. Perhaps it becomes targeted in the future instead.
 
I suspect for quite a while. They've most certainly studied the effects of DSC and how much it affects their forward bookings.

Whether it remains semi predictable might be a different story. Perhaps it becomes targeted in the future instead.
I remember doing a DSC run in J down the east coast at least 15 years ago so they have been around a while - the guy in the seat next to me was doing the same thing :)
 
I'm guessing indefinitely as it seems to yield nice sales spikes for QF and as is often said, status doesn't really cost them much to hand out unless pax are actually flying and using the benefits. They don't appear too perturbed about lounge overcrowding - especially when there's the odd QC sale.

Doubt they'll ever get to the level of VA's triple status credits but in this crazy world I wouldn't rule it out 100%!

Chasing SCs is limited to a subset of the QFF population, according to my totally unscientific poll of responses to the DSC campaigns.
 
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