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OK interesting response - so should pax tell crew 'Hey my first time in F - please explain what F has to offer?' Or should crew address each pax with a 'Welcome - is this your first in F with us?' - and if it is a YES then go on to explain F cabin / seat features etc - OR - no approach to F pax by cabin crew at all?
I think both the first 2 - pax initiating and crew inquiring are undesirable (IMHO ) Pax may not want to self identify as a non F 'regular', nor would I want the crew asking it (surely they KWIA ? ).
I think a simple "If you need any assistance with any of the amenities or services available, please ask any one of us". Maybe followed with (as they have always said to me) "Let us know when you'd like your bed made up." and/or maybe, have the QF magazine helpfully opened at the requisite page? Hmmm ... thinking about it now ... have the screen on and tuned to "Your First Class flight today...."