QFF Ideas & Suggestions

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Red Roo,

Thanks for taking an interest, and hopefully QF are genuinely interested in improving (rather than "enhancing") the program ;)

- Not wanting to revisit all the issues in the anytime-access thread, as I assume you've taken on board all the suggestions there. But the one point I'd make is to be sure you don't accompany improvements with devaluing of points or benefits, or moving the goalposts back. Especially if you are genuinely trying to earn improved loyalty rather than just the QFF business.

- Some great suggestions already coming through, particularly for Gold/Platinum benefits, such as upgrades etc.

- Automatic upgrades for Platinum. Some folk my fear that will result in Platinum members just buying red e-deals and getting upgraded (resulting in a loss of revenue for QF). But this forgets the fact that they have spent significant sums to earn Platinum in the first place. It would certainly engender loyalty and encourage folk to fly more on QF rather than a Gold plus Gold strategy with QF and DJ.

- Don't forget about Silvers and Qantas Club members. (others on here may not care that silver members can or can not use priority check in etc), but these members also display loyalty to QF. As a Platinum who was Qantas Club Silver not too long ago, those benefits kept me loyal to QF, and now I'm spending a heap more with QF (more than ever before). I'd like to think that LTS will still be worth something when I get there.
FWIW, I'm not sure I agree with lowering the bar on Silver (although that was accompanied with less benefits). Would have preferred the status quo.

- Clearly redemptions/awards have to be easier/cheaper to obtain.
Perhaps have a tiered discount redemption rate system for status members. Or alternatively have "specials" on awards/upgrades that are only offered to status members (and more seats for Platinum, then Gold, then Silver etc). These "specials" should be regularly available, not just on occasion. Bronze members would have to redeem at full rate.
This would solve the problem of real FF members vs frequent spenders.


There's some starters, I'm sure this will be a popular thread.
 
Well a hard question. I think it is terrific that you have raised the question.

A few suggestions from me, that will wander a bit from just QFF to QF and QC a little bit.

Much has been said on the anytime access and I won't add to that, too much. Only to say that I still believe that you've totally underestimated the value of it. My wants are relatively simple, I want to be in a lounge before I fly and it doesn't need to be the business lounge. I simply cannot fly qantas all the time - it is physically impossible. I was happy to spend with Qantas to get that via anytime access. Anytime access said that you value me a great deal and it made me feel good about spending as much money as possible with Qantas.

Another big want of mine is bring my family into the lounge when travelling for holidays. My children are young at the moment, and so it has been ok getting in when over my guest allowance. But I can see that changing as they get older. I don't need 1 or 2 guests everytime I fly but I do want 3 guest every so often for the family. I'd really like to see that addressed, because if there is no guarantee that the family can use the lounge then I'm more likely to fly cheaper elsewhere. My wife is already making noises about the lovely shops at airports ;)

I have suggested reintroducing guest passes on a tiered basis, with additonal passes available at each status level and at higher status balances like 2400+ and perhaps even by redemption. Guest passes should also work to reduce crowding as they will make the guest spot more valuable.

Another idea is to allow automatic guesting of immediate family when travelling together.

Priority Broading is supposed to be a benefit - when is it going to happen? (besides elbowing (scum) golds out of the way :rolleyes: )

The frequent spender aspect has been mentioned. I would add to that to say that most of us recognise exactly how valuable points redemptions are to Qantas group. (didn't they save the group from a loss last year) I think that earning on Any Seat Award is recognition of this value. However, I was surprised to see that some recent classic awards were not even considered to be eligilbe segments. I realise that classic awards probably have low value to qantas, but could they at least be considered for inclusion as eligilbe segments?

Upgrades have been mentioned. It doesn't really bother me but I do sometimes get a bit annoyed when there are empty business seats and I'm sardined down the back. I did once get put in business seat with economy service in about 1993 flying from Townsville. I would be more than happy with that arrangement just for the extra space.

I'd really love to see the rules enforced. Take the reports of people getting anytime access in the business lounge, which strictly isn't supposed to happen. I do realise that the rules are bending when I travel with family. But I have suggested a change in that regard.

A couple of general QF points

Carry on luggage - I could be much more efficient in using overhead locker space if I could have 3 items. Instead I have to carry 2 items that are within the allowance of 2x105cm bags and weight, but they end up taking more space and are kind of too big for under the seat stowage. Of course, I'm not sure how this could be addressed without making the life of FA's extremely difficult and people trying to take advantage.

Better correlation between fare and service on board. (or perhaps not a blatant rip off) I mainly fly on a 6am or 8:45pm flight. That means either breakfast or a snack :!: Yet in terms of fares these flights are often vastly more expensive. Case in point, the current sale, fares on those flights are $70 more expensive than the sale price. The fares are usually $50 more expensive than the base fare. What do I get at night for that $50 or $70 extra? Certainly not a meal, which is served on the 6:30pm flight that also sells for the same price premium. I really have no suggestion here but perhaps please give it some thought. I just don't know why I'm paying for premium service and getting a packet of beetroot chips (noted it was a sandwich last night, so maybe some change is already underway) or a kiddies breakfast.

Case in point today, when I had the choice of $90 with Virginblue or $195 with Qantas for the same flight time and the only tangible difference being a breakfast that I'm not going to eat anyway.

Sorry if this all sounds like sour grapes. Maybe with some more thought I'll have some better ideas.
 
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Well there is something I forgot, the Qantas Club. As a long term paid member I do really fell that those paid members are being marginalised in the program that they created. There has been talk of making a clear definition of the frequent flyer program as being about flying. I think clearly defining the separate programs would of benefit

I like to see the value that paid Qantas Club members are paying to Qantas being better recognised. In terms of lounge access that value is equal to the value of a gold flyer, assuming that Qantas has done their calculations properly. In a similar way that there is cross promotion by providing free Club benefits to Flyers, why not provide free flyer benefits to club members. Certainly that's the way it used to work.

The other thing that I forgot is Lounge opening times. ADL-BNE is a route of interest for me. Qantas has at best 4 flights a day on this route and have effectively removed the option to fly via another city to get a convenient travel time, particularly on weekends. Due to these limited optinos we are forced to pick either JQ or DJ. How about actually opening the Club for those who are being loyal to the group by choosing the JQ option.
 
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I agree 1000% with medhead over QC access with guests (again I know others disagree).

I usually travel by myself, but the couple of times a year I travel with family/parents, I can't bring more than 1 into the lounge.

I think the guest pass system solves this.

For those who regularly have a travel companion:
- they can use your guest passes;
- if they travel a bit they can buy an annual guest card;
- if they travel lots they can earn SG in their own right;
- if you fly enough you can give them PG.

So I don't see a problem with it. But if I can't take them into the lounge, then we may as well fly the cheapest airline, which is usually not QF.
 
Ok, here is an idea from me.

What about guest credits? Each time you fly on QF if you don't use your guest allocation they get stored for later on (perhaps with a 1 year expiry).

You can then use those credits to take in additional guests such as for that occasional family trip or even for yourself as anytime access.

By enforcing a ratio you can cull abuse while still giving flexibility and increase loyalty for those occasions where you would want to exceed the limit.

Just a thought.

Other suggestions I have thought of have been covered already :)
 
Ok, here is an idea from me.

What about guest credits? Each time you fly on QF if you don't use your guest allocation they get stored for later on (perhaps with a 1 year expiry).

You can then use those credits to take in additional guests such as for that occasional family trip or even for yourself as anytime access.

By enforcing a ratio you can cull abuse while still giving flexibility and increase loyalty for those occasions where you would want to exceed the limit.

Just a thought.

Other suggestions I have thought of have been covered already :)

That's a good idea. Would probably require scaning cards or something. No big deal there. Maybe also at a lower percentage, say 5 non-use of guest spot equals one guest credit. Just at the moment if it was one to one I'd have something like 120 guest credits, using them at once would sure be crowded. :shock:

I think the key to overcrowding and guests is to make having a guest valuable. I value having my family with me. If I'm travelling alone then the guest spot is of so low value to me that I might give it away to a random stranger. (anyway, enough hijacking)
 
Great thread. Sure there will be alot of suggestions and hopefully people make a positive constructive contribution... ;)

Interesting to see only 1 person has asked for anytime access back! Note: I don't care about anytime access at all.


My contribution:

- I agree with all the points in post 5 of this thread by pauly7 and also this one by NM:

- Remove the crazy notion of fuel fines on award flight redemptions. The fuel prices have been pretty consistent for several years and certainly over the bank life of most people's points.
(My suggested modification of this is to waive fuel surcharges for Plat/Gold/Silver only)

- My priority would be to see some sort of upgrade access / confirmation related improvement for Plat/Gold/Silver members. The current lottery system for international is just really annoying.

- Reward Plat/Silver/Gold members with a tiered discount for Anyseat rewards and/or Classic rewards. EG Plats get 20% off, Golds get 15% off, Silvers get 10% off.

- I honestly would prefer Bronze members stay at status quo to limit the impact of the 'frequent spenders'. Would like any increases to be focussed on Silver and above.

- QC members should just be getting QC access. Period. Sorry that's what I think!
 
- Clearly redemptions/awards have to be easier/cheaper to obtain.
Perhaps have a tiered discount redemption rate system for status members. Or alternatively have "specials" on awards/upgrades that are only offered to status members (and more seats for Platinum, then Gold, then Silver etc). These "specials" should be regularly available, not just on occasion. Bronze members would have to redeem at full rate.
This would solve the problem of real FF members vs frequent spenders.
.

I also like this one and accidentally repeated it in my own ideas :p
 
Red Roo - once again thanks for taking the initiative to ask us the question. I hope the quality and quantity of feedback here doesn't overwhelm.

Before I add my views to those already expressed - I want to raise one of my own.

My own thoughts

Firstly - Would you please, please, please improve the QF website.

There are so many deficiencies and unnecessary amounts of clicks to complete requests. You already know who I am as I have logged in - so why not help me do business & find information faster.

I pose improvements to the site I'd like to see as questions,

  • Why can't the Your Account page be a window into my QF life - and provide a list of my coming bookings on that page?
  • Why isn't my booking linked to the entertainment options on my flight? You know what flight I'm on, so I should be able to click once, rather than fill in another form to provide information you already know.
  • Why can't I see all my outstanding feedback requests to QF, and monitor their status as well as being able to provide additional information.
  • Why can't I see what credits I currently have available to me for use?
  • Why can't I apply a credit to any reservation that can be made from your website? If I've got a voucher number, I should be able to apply this when going to pay rather, specially in the case of multi-city bookings which have to be done via Reservations thus incurring an extra $50 charge.
Secondly - Please get your customer service house in order, specially when it comes to online feedback and requests. QF continues to be abysmal in this area, and I can count no less than three separate pieces of online feedback where I've wanted a response and none has been forthcoming.

The oldest of these, while a small and non-consequential request, was lodged over nine months ago.

Thirdly - Feedback reply emails don't include any form of tracking number. So of course there's no way I can provide a reference so if not answered it can be easily followed up on. This is quite surprising as I know the system you use for these purposes (RightNow) and it has full capability for this.

And now my thoughts on points raised by others

6) Remove award assisted booking fees for Platinum and Gold members - or fix the QFF website so ALL available seats and airlines are available.

Integrated upgrading and award ticket system used across the One World alliance. Its always very frustrating not being able to book an award seat online and having to call up to get it booked, thus costing 2.5K points. Maybe your most loyal customers (Platinums) should have the phone booking fee waived as a sign of gratitude by QF. The fee should be waved in this case. Another improvement would be the ability to purchase or get standby upgrades (On points of course) on other OW airlines.

These two points on something that has irritated me about QF for sometime now - being the capability of their website to service requests without having to call Reservations/Contact Centre and being hit with fees.

Firstly, I disagree with pauly7 on the complete removal of assistance fees.

If what is needed by the customer cannot be achieved using a self-service option, then assistance fees should not apply, or be charged at a reduced amount.

Examples of where self-service systems are needed/could be improved include rewards bookings that are currently not available online, and redemption of credit vouchers online for multi-city itineraries.

This creates an internal incentive/dividend for QF to develop online systems and thus reduce the workload on Reservations/Contact Centre.

Where complex assistance is needed, it should be costed accordingly.

1) Confirmed at time of request points upgrades for international domestic flights - (with the ability to also waitlist if unsuccessful at that point in time) for CL, Platinum and Gold members only (all others continue to waitlist until 5 hrs before departure).

I'd second that. It would be nice to see a select amount of seat inventory for instantly confirmed International upgrades. Frankly however, I don't think this should be limited based on status (should be first come, first served). If they're there, then anyone regardless of membership level should be able to access if they have an upgradeable fare & the points to cover it.

3) Convince Jetstar to give out 0.5 points and pro-rata status credits per Jetsaver/Light fare mile instead of 0 as it currently stands.

I'm not with you on that one. Points cost money, and if you're buying the cheap fares on the LCC then all you should get is the seat. JQ has enough problems on the service and systems front without having to cut into profit centres further by paying for points.

4) Convince Jetstar to give CL, Platinum and Gold members access to 'upfront' and exit rows domestically free of charge.

See my previous point.

4.1) Waive exit row charges for Platinum and Gold members flying Qantas internationally.

Again, this should be a first come, first serve thing. If QF can make revenue out of something from paying pax, why should they give away the farm just because of status.

Why not offer, the ability to buy an exit row seat using points, the cost of which could scale depending on your membership tier. Far more effective and keeps benefit options fair for everyone.

7) Increase loyalty bonus to 10,000 - or tier it. EG Bronze/Silver = 5,000, Gold = 10,000 and Platinum = 15,000

I disagree with this too. If you fly more, you get the loyalty bonus more often. And not withstanding, you already get tier bonuses on your flights - so why would QF want to give you a second bite at the points cherry.

8) QFF launch it's own Credit card with great QFF earn rates and Platinum and Gold members have access to it at no annual fee - others pay, or again tier it.

Seriously, how peeved do you think existing QF credit card partners would be if they tried this.

Yes, on the one hand you'll happily take our money for customer points, but on the other you (through a company like HSBC, MBNA, etc) are going to compete with us for our customers thus taking away profit opportunities.

An improved int J lounge in SYD. Its cough in comparison to the sakura lounge in NRT and The Wing in HKG. The food and beverage offering when I was there last was completely substandard.
I had the pleasure of both SYD (Breakfast) and MEL (Lunch) within a month of them being run by Sofitel, and I couldn't fault either of them. While it's not the widest selection, it'll more than look after you before boarding.

The ability for upper tiers to apply for upgrades on heavily discounted fairs, even with an increased points cost or lower priority.
Pull the other one. If you don't have an upgradeable ticket, then why should they offer you benefits above and beyond everyone else just so you can have a fun time and clear your points balance. Stop being so cheap and buy the upgradeable fare.

1. I perceive the Qantas Frequent Flyer Program has evolved into a Frequent Spender/Debtor program, with more emphasis selling points to any organisation willing to buy them (credit card companies, banks, supermarkets, restaurants etc) than on providing loyalty benefits to Frequent Flyers.
I agree with the perception, but this helps you augment your earning opportunities for points and take reward flights sooner rather than sitting on balances.

3. The addition of Fuel Surcharges (or fuel fines as they often called here) on top of the high redemption rates for awards makes QFF international redemptions most unattractive to me, especially when compared with AAdvantage redemptions for the same flights.
This is a bit of a jip IMHO, and could be designed in a much fairer way.

4. In recognition of achieving Executive Platinum status with AAdvantage, I receive 8 system-wide upgrades that are valid for a minimum of 14 months. Each can be used to upgrade up to 3 flights in a journey and the upgrades can be confirmed at the time of booking/requesting - no need to play the waitlist lottery.
I think this would be a laudable idea, and a good reason for hitting platinum - the opportunity for a guaranteed upgrade on a defined number of flights (specially International) in any period.

4. Bring balance back to the redemption earn/burn ratios. The FF points earning rate difference between discount economy, full economy, business and first class is small (1:1.25:1.5), yet the award cost ratio for economy:business:first is 1:2:3.
Totally agreed with this. Balance in the earn/burn would be nice.

- Don't forget about Silvers and Qantas Club members. (others on here may not care that silver members can or can not use priority check in etc), but these members also display loyalty to QF. As a Platinum who was Qantas Club Silver not too long ago, those benefits kept me loyal to QF, and now I'm spending a heap more with QF (more than ever before). I'd like to think that LTS will still be worth something when I get there.
As a member of the Club (and a lowly Bronze for another three weeks), I totally agree with this.

I've already voiced the issue on downgrading our benefits while keeping the price the same, which I won't go back into.

I will however suggest this needs to be reviewed, to bring back some balance into what we pay over what we receive.

What about guest credits? Each time you fly on QF if you don't use your guest allocation they get stored for later on (perhaps with a 1 year expiry).

You can then use those credits to take in additional guests such as for that occasional family trip or even for yourself as anytime access.
+1 for this idea. I do have the occasion as a Club member where I'd like to take another person into the lounge beyond my +1 guest allocation.

I'd like the chance to bank an extra guest visit once in a while so I can treat two of my friends, and not have to leave someone outside, or play the embarrassing game of trying to find someone coming in to guest them.


I think that's more than enough for the moment, and I hope at least some of these can be fixed or improved.
 
Some thoughts ... bearing in mind that much of my travel is personal, so I have discretion to pick and choose my carrier (and have most recently been doing so, rather than being strictly loyal..!)
  • Confirmed points upgrades for Gold and Platinum members on QF metal. This should be a no brainer; it keeps me wanting to keep my status and keep spending up on cards that can sweep or credit to QFF
  • "Upgrade certificates" instead of 5000 point loyalty bonuses for Gold and Platinum members -- or perhaps, make it a larger number of points (so that it's a real bonus!)
  • Allow full access to partner/oneword carrier points burn opportunities online; having to pay a points fee to access these (no matter what sort of nice spin you put on it) leaves a sour taste
  • Change the award system to allow text entry of city pairs for much the same reasons as above. I shouldn't have to pay a surcharge just because the booking engine doesn't have the city name in the relevant dropdown
  • Consider waiving various fees for Platinum members.. :)
  • Keep in place the existing system whereby QF Premium desk can request award availability be opened up -- whether unwritten or no, this is a v substantial benefit and definitely makes me want to stay at Platinum..!

Beyond that -- since you asked for feedback -- some additional thoughts for the QF group:

More Premium whY - specifically, I'd like to see whY+ services on your A330's. Realise this is a big request, but reason for asking it is I have budget to spend on premium cabin but QF J prices are somewhat ridiculous compared to the rest of the market. If there was a reasonable Y+ offering, I'd consider it rather than looking at other carriers altogether.

Benefits on JQ - I'm thinking complimentary access to the extra legroom seats on any JQ fare type, provision of Status Credits (even if no points) on all JQ fare types and maybe even access to * Class check in when not travelling * Class.

Enhance the booking engine to show the actual fare class. Sure, I can go trolling through the HTML source of the flight confirmation page to check the booking class prior to purchase, but I shouldn't have to do that.

Enhance the Manage My Bookings page - it would be lovely if the QFF manage my bookings page could load up JQ and other partner / oneworld bookings in to the booking list. Probably a bit of effort to do, but far from impossible. Other things related to this:
  • If there is an info segment in a PNR, denote it as being such (and don't allow seat selection for that segment)
  • Don't allow seat selection for partner carrier segments, unless the seat selection can actually be placed
  • Pleasepleaseplease consider using the API for TripIt to be able to push and update ticketed bookings in to a TripIt account. It'd be great to have an "add to TripIt" button on the booking confirmation page! :)

All I can think of for now ;)
 
Interesting to see only 1 person has asked for anytime access back! Note: I don't care about anytime access at all.

Gee, I hope you don't think that one person was me. If you read carefully you will see that I didn't ask for it back. I was simply onlining how it did (note that is past tense) encourage me to fly more with Qantas as per the question posed. At no point did I suggest it is returned.

how could the program encourage you to fly more with us?
 
Agree with a lot of these posts. My list not in order (note SG covers QC);

1. Guest passes accumulate with flying say .25 for every flight on top of an allocation each year say 24 for WP, 12 SG, 6 PS. Scan card and us great for those with families.

2. Drop fuel fines for PS and above on awards. Just pay the real taxes.

3. Award flights count for segments but not status or points

4. Discount for classic award for higher status members 5% PS, 10% SG, 20% WP. Could be limited to say 4 tickets per year that the discount can be used to limit cost.

5. Guest passes can be used by member when not flying say at 2 passes for one entry. These gives back anytime access in a limited fashion.

6. Open the damn QC if there is either a QF or only option is Jetstar. WP shouldn't have to sit in terminal when JQ is only option but QC is closed. I believe this happens in Darwin

This will rebalance the program a little towards frequent flyers even though spenders still get a good deal. I think spenders can purchase QC with points or they should if they want the above benefits

It wouldn't cost a lot but would I believe increase loyalty and revenue to QF
 
Just remembered;

7. No assist fees if website doesn't allowed the transaction - this should be the case already

8. Consider status credits for all JQ flights maybe at 50% but no points.

9. Add JQ as allowed for RTW award bookings. Very important for some ports even if not for me

I know QF likes to makes us believe they aren't related to JQ but we know better. Just offer lesser benefits which reflects fare difference
 
OK you asked....in no particular order:mrgreen::

1) Return Anytime Lounge Access for QF plat or amend it so that no guests are allowed when not flying QF, J* etc. I also like the idea (which I have mentioned before in the other thread) to give plat members say 5-10 passes / year which they can use at any time as an alternative!

2) Priority checkin for Gold / Plat members when flying J*

3) instant confirmation on upgrades for QF plat as opposed to the current lottery system.

4) an upgrade certificate for every X amount SCs achieved as opposed to the miserly 5000 QF pts for every 450 SCs currently given.

5) better food and more choices in the QF international J lounge, and "yes" I have visted since the Sofitel catering has started. As I suggested before, can someone from QF (if you haven't already) pls visit the Sq J lounge in Sin, the Tg J lounge in Bkk, the Cx J lounge in Hkg, the JL J lounge in Nrt, even the Ba J lounge in Lhr etc....then you know what we mean when it comes to (lack of) food options in the QF international J lounge !!

6) more than 1 hot food option in the domestic J lounge at meal times.

7) actually listen to your (loyal) customers here!!

8) oh...pls reveal to us the marketing research that shows that Neil Perry inspired food is a +ve for QF:shock:

will post more if and when I think of them...;)
 
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Interesting to see only 1 person has asked for anytime access back! Note: I don't care about anytime access at all.

I think Red Roo already has a comprehensive understanding of all of our respective feelings on that matter. :)
 
Hi Red Roo,

Firstly I am glad you are here to gauge feedback and ask for our ideas!!

I am currently a Gold FF on my way to Plat. I am lucky that I can choose my carrier, and I currently fly as much QF as I can. The only flights not on QF metal were routes not serviced, so codeshare or JQ was used..

Here is a few things I can think of:

1/ I know anytime access won't come back soon but I would like to see an amendment where we can bring in a family member/friend who is flying QF. It's almost a PR exercise, and IMHO more of a reason to encourage them to book QF.

2/ SC's for JQ jetsaver flights. Points as well would be good. Especially as when some of the Jetsaver fares are the same prices as red e-deals. I

3/ This one is a bit left of field. Our company has corporate rates buying QF tickets. however this is through the corporate TA only. so it costs $30 to book, or change etc. i'd love to see an option where that corporate pricing is available to staff on their QFF account. i.e. log in and you get that same pricing. we get similar deals for our phones etc. it would mean I could easily book QF flights for personal travel without the extra cost and hassle of the TA. Plus you could change the flights online free of charge. Several hotel schemes have this option (enter a code on your account page to access their discounting).

4/ Tiered discounts for ASA and classic awards. Amex do this for some of their MR rewards if you have been a member for a certain number of years. THis has already been mentioned here.

5/ I'd also like to see a better upgrade option for overseas flights.

Cheers,

Nick
 
Firstly, I disagree with pauly7 on the complete removal of assistance fees.

If what is needed by the customer cannot be achieved using a self-service option, then assistance fees should not apply, or be charged at a reduced amount.
.

Mmmmm I said waive the fees OR make all award options accessible online. So we do actually agree.
 
Re-address the baggage issue. One piece at 32 kg for SG, PS & QC? Really?

Who's gonna pack that much weight?

2 Pieces at 16 kg each (or 1 at 32kg if you so desire) sounds like a better option to me.

Don't penalise us folk who like to take a light suitcase and a bit of sporting equip with us.
 
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- QC members should just be getting QC access. Period. Sorry that's what I think!

I disagree with you here. If you go down that track, then status members should have to pay if they want access to QC (like AA).
Now I'm not suggesting that, just carrying your suggestion to it's logical conclusion.

QC members pay for the benefits they receive. Status members gets benefits and QC access because of how much flying they do.

Many status members who partake in the lounge and benefits don't spend a cent of their own money on QF travel.
I'd hazard to guess that many QC members are self-funded. Good on them for parting with personal cash to display loyalty.

Is one group more important than the other?? Of course not.

But the very regular flyers (regardless of funding), are rewarded with better flying benefits to make their journey more comfortable, that is the point of SG/WP.
 
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