ChrisCunard
Active Member
- Joined
- Mar 22, 2011
- Posts
- 577
A few commentators out there I've read think it would be a risk for QF to give JQ the first 787's and leave the loyal QF pax to "suffer" the aged 763 fleet for another 2 years.
So, if JQ get the first 787's in lieu of QF, what does that tell you as a loyal QF customer and is it enough of an insult to make you leave QF?
--
My thoughts:
I strongly believe the premium QF brand should get the 787's first. From a brand management point of view it seems mad to give the new premium aircraft to the supporter brand before the premium brand.
That said, if the A332's returned to QF are upgraded to have a reasonable 2-2-2 J cabin and AVOD throughout it will be fine for a few years. If they are returned in their 2-3-2 J and "main screen" format - that's a big problem!
So, if JQ get the first 787's in lieu of QF, what does that tell you as a loyal QF customer and is it enough of an insult to make you leave QF?
--
My thoughts:
I strongly believe the premium QF brand should get the 787's first. From a brand management point of view it seems mad to give the new premium aircraft to the supporter brand before the premium brand.
That said, if the A332's returned to QF are upgraded to have a reasonable 2-2-2 J cabin and AVOD throughout it will be fine for a few years. If they are returned in their 2-3-2 J and "main screen" format - that's a big problem!