The problem l have with this, l predict will begin to bite in about 18 months.
I agree with the above comments re lot's of people are already QFF members but only collect small amounts of points and battle to achieve a single award redemption amount. The new Wooly's plan will see many of these people suddenly being able to achieve a redemtion level more quickly and more often.
especially now that QF has locked into direct credit card transfers.
I also agree that that the new Wooly's earning and free QFF membership will see hundreds of thousands more new members coming on line in the next 12 months.
I do not see Qf increasing availability of classic awards from there present level any time soon.
And this is the pot from where most of these new and existing members with the wooly's increased earning will be going for flight awards. Any seat awards will be to far out of reach for the majority of these folks.
In 18 months l predict classic awards will be almost impossible to redeem unless one has either Gold or Platinum status.
I predict that QF will come under even more attack from the masses because they can't redeem a seat.
This may be a great marketing ploy by both wooly's and QF in the begining. But given time if they don't deliver increases to classic award availability there will be a public backlash.
I will be doing everything in my power now to centralise to one FF program and to maintain as higher status as l can with one airline alliance. I want that airline not just to see l have the highest status, but also to see my true commercial value to them in hard currency. Something tells me in the future high status by itself won't be enough
With what is happening in the world of commercial aviation at the moment and into the distant future. Even true FF's will have to re-define there stratergys and how they work there memberships.
I agree with the above comments re lot's of people are already QFF members but only collect small amounts of points and battle to achieve a single award redemption amount. The new Wooly's plan will see many of these people suddenly being able to achieve a redemtion level more quickly and more often.
especially now that QF has locked into direct credit card transfers.
I also agree that that the new Wooly's earning and free QFF membership will see hundreds of thousands more new members coming on line in the next 12 months.
I do not see Qf increasing availability of classic awards from there present level any time soon.
And this is the pot from where most of these new and existing members with the wooly's increased earning will be going for flight awards. Any seat awards will be to far out of reach for the majority of these folks.
In 18 months l predict classic awards will be almost impossible to redeem unless one has either Gold or Platinum status.
I predict that QF will come under even more attack from the masses because they can't redeem a seat.
This may be a great marketing ploy by both wooly's and QF in the begining. But given time if they don't deliver increases to classic award availability there will be a public backlash.
I will be doing everything in my power now to centralise to one FF program and to maintain as higher status as l can with one airline alliance. I want that airline not just to see l have the highest status, but also to see my true commercial value to them in hard currency. Something tells me in the future high status by itself won't be enough
With what is happening in the world of commercial aviation at the moment and into the distant future. Even true FF's will have to re-define there stratergys and how they work there memberships.