I agree, but I think the show has the opposite effect.
Despite their behavioural/intoxication issues, the John/Rose issue pretty much hits Tiger's problems on the head - inflexible obligations on the customer to meet advance checkin times coupled with a complete mess when it comes to on-time departure, the result being risking wasting a whole day in transit rather than being at your destination.
Of course, people will still want to fly Tiger for their prices, but when they're bombarded with segments showing similar travellers stung time and time again by Tiger (without the assistance provided by an EasyJet, as noted above), I would have thought they'd eventually start to factor in these negative experiences and start to consider alternatives that give them the scope to enjoy their holiday sooner, rather than wasting half of it at airports.
I know no one ever got rich underestimating the stupidity of their audience, but I actually would imagine that a show like this would have the net effect of discouraging people from flying Tiger rather than 'educating them' about what to expect.
Totally agree with you here also. They say 'any publicity is good publicity' but i'm sure it's swinging more people over to DJ/JQ/QF than it is enticing people to fly with TT.
The CS staff in the show generally have a look of 'we don't give a frig' and they often just ignore the rant and say 'that's how it is, deal with it'.
I'm sure they've heard it time and time again, but dem's da rules, as they say.
I dare say management are hoping that the travelling public adapt to their rules, but the market they're after (infrequent and very budget conscious travellers) don't tend to read the fine print so much.
I know we're the minority of travellers, but as you say, it's gotta be having the opposite affect to what they want (and no, it's not better than the UK one as people have rightly stated).